Five things we learned running 200 events in 2025
By Deo Admin · 31 Jul 2026 · 5 min read · 795 views
Patterns from two hundred events across fourteen countries — what worked, what did not.
Patterns from two hundred events across fourteen countries — what worked, what did not.
The short version
Most organisers underprice early and overprice late. The result is a slow start and a scramble in the final fortnight.
- Anchor on value, not cost
- Use early-bird windows deliberately
- Keep a free student tier
We go through each below.